No Rules Logos - Radical Design Solutions

No Rules Logos - Radical Design Solutions

Radical Design Solutions That Break the Rules

Auteur:
John Stones
ISBN:
9781592535439
ISBN10:
1592535437
Uitgever:
Gingko Press GmbH
Taal:
Engels
Bindwijze:
Paperback
Geillustreerd:
Nee
Afmetingen:
19x241x241 mm
Gewicht:
907 gram

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No Rules! Logos is a new survey series that rounds up the most innovative, radical, and out-there graphic solutions, from around the world. In each book, dyed-in-the-wool design rules are identified, and a range of examples demonstrate how to break those rules, to great effect. Each entry is featured in a number of illustrations, analysed and assessed, and includes feedback about impact and audience reaction.

No Rules! Logos tackles perhaps the most venerated discipline of graphic design, the corporate identity and its logotype. Of course, in the world of No Rules! anything goes, especially with a young generation of entrepreneurs and boutique businesses needing logos and identities to grace products as diverse as vinyl toys, home-made recordings, recycled fashion, and limited-edition products from skateboards to pet accessories. The book identifies 10 key “rules” of logo design, such as “keep it simple,” “make a mark that is constant and unchanging,” and “keep to primary colors or black and white.”


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Algemene informatie

Titel:
No Rules Logos - Radical Design Solutions
ISBN:
9781592535439
ISBN-10:
1592535437
Auteur:
John Stones

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